Tag: marketing

Marketing Week

An executive with a strong digital track record at IBM, Citigroup, Gilt Groupe and Travelocity, Peluso arrives during a period of transformation for the health companies company. TikTok generated $4.7…

Marketing

If you’re expert at creating movies, you possibly can record video promotions of your services or products and submit them on YouTube. Influencer advertising, which leverages celebrities and other well-identified…

Marketing

In the midst of the Covid-19 pandemic, experiential marketers are on the lookout for ways to create immersive brand experiences for shoppers. Most are choosing a complete “pivot” to digital…